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	<title>John Merrells &#187; Entrepreneurship</title>
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	<link>http://www.johnmerrells.com</link>
	<description>Entrepreneur. Engineer. Nice Guy.</description>
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		<title>Cohesive FT is in InfoWord&#8217;s Top Ten</title>
		<link>http://www.johnmerrells.com/2008/05/20/cohesive-ft-is-in-infowords-top-ten/</link>
		<comments>http://www.johnmerrells.com/2008/05/20/cohesive-ft-is-in-infowords-top-ten/#comments</comments>
		<pubDate>Tue, 20 May 2008 03:56:53 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>

		<guid isPermaLink="false">http://www.johnmerrells.com/?p=115</guid>
		<description><![CDATA[My friend Alexis Richardson is a provider of elastic to the financial world. Well, a provider of &#8220;Elastic Servers&#8221; that is, which are collections of applications packaged as virtual servers. The company he co-founded, Cohesive FT, has just appeared in InfoWorld&#8217;s top 10 tech startups for 2008. Hurrah!
The company name and corporate web pages are [...]]]></description>
			<content:encoded><![CDATA[<p>My friend Alexis Richardson is a provider of elastic to the financial world. Well, a provider of &#8220;Elastic Servers&#8221; that is, which are collections of applications packaged as virtual servers. The company he co-founded, <a href="http://www.cohesiveft.com/">Cohesive FT</a>, has just appeared in <a href="http://www.infoworld.com/article/08/05/19/21FE-startups-winners_2.html">InfoWorld&#8217;s top 10 tech startups for 2008</a>. Hurrah!</p>
<p>The company name and corporate web pages are somewhat abstract, but it&#8217;s clear that there&#8217;s something significant going on here from the <a href="http://es.cohesiveft.com/">community</a> forming around their technology platform. Users are free to assemble a collection of applications, called a stack, and publish them for others to make use of, amortizing the cost of their creation and configuration.</p>
<p><center><a href='http://www.cohesiveft.com/'><img src="http://www.johnmerrells.com/wp-content/uploads/2008/05/cft_logo.gif" alt="Cohesive FT" title="Cohesive FT" width="343" height="99" class="alignnone size-full wp-image-114" /></a></center></p>
<p>In a similar vein is <a href="http://www.kstaken.com/">Kimbro Staken&#8217;s</a> company <a href="http://jumpbox.com">JumpBox</a>, which packages single applications as virtual servers. They just raised another round of funding and it looks like they have revamped their website to have that popular three-things-on-the-home-page look. They are focused on solving the problem of getting users from download to running application as quickly as possible, which is a hurdle that users are putting less effort into jumping over. <a href="http://jumpbox.com">JumpBox</a> gets less attention than they deserve, probably because they&#8217;re based out of Pheonix Arizona, where startups are thin on the ground.</p>
<p><center><a href="http://jumpbox.com"><img src='http://www.jumpbox.com/sites/all/themes/jumpbox/logo-white.gif' alt='JumpBox' class='alignnone' /></a></center></p>
<p>Kimbro and I were competitors for a while, back when we were both working on native XML databases, I was working on DB XML and he was working on dbXML. Notice the subtle capitalization difference there!</p>
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		<title>Wine Find &#8482;</title>
		<link>http://www.johnmerrells.com/2008/05/12/physical-url-bookmark/</link>
		<comments>http://www.johnmerrells.com/2008/05/12/physical-url-bookmark/#comments</comments>
		<pubDate>Mon, 12 May 2008 20:28:45 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>

		<guid isPermaLink="false">http://www.johnmerrells.com/?p=110</guid>
		<description><![CDATA[I drank a bottle of wine yesterday &#8211; not much news in that really, since it&#8217;s a regular occurance. But, I happened to browse the verbiage on the back of the bottle and I noticed that part of the label was detachable. It had a tab that read &#8216;TO REMEMBER PEEL HERE&#8217;&#8230; and it had [...]]]></description>
			<content:encoded><![CDATA[<p>I drank a bottle of wine yesterday &#8211; not much news in that really, since it&#8217;s a regular occurance. But, I happened to browse the verbiage on the back of the bottle and I noticed that part of the label was detachable. It had a tab that read &#8216;TO REMEMBER PEEL HERE&#8217;&#8230; and it had a URL&#8230; it was a physical browser bookmark. A business card for a bottle of wine.  What a genius idea!</p>
<p><center><a href='http://www.nobilo.co.nz/'><img src="http://www.johnmerrells.com/wp-content/uploads/2008/05/scan10001.jpg" alt="Nobilo Bookmark" title="Nobilo Bookmark" width="234" height="300" class="alignnone size-medium wp-image-109" /></a></center></p>
<p>I emailed the winemaker, Nobilo, and a nice lady there, Jane Bennett, replied:</p>
<blockquote><p><em>We worked with our label printers to use this concept on our Nobilo wine labels. Unfortunately, we cannot take claim for inventing the idea. I am glad you liked it though.</em></p></blockquote>
<p>
I found the label maker, Collotype:
</p>
<p><center><a href='http://www.johnmerrells.com/wp-content/uploads/2008/05/collotype-logo.jpg'><img src="http://www.johnmerrells.com/wp-content/uploads/2008/05/collotype-logo.jpg" alt="Collotype Labels" title="Collotype Labels" width="300" height="72" class="aligncenter size-medium wp-image-111" /></a></center></p>
<p>
It&#8217;s a great idea, but I think they could do with some help with their marketing. &#8220;Wine Find &#8482;&#8221; is what&#8217;s it&#8217;s called, with the slightly disturbing sounding tag line of &#8220;The silent salesperson&#8221;. I couldn&#8217;t find any validation or testimonials that it actually works. I wonder if it does&#8230;
</p>
<p><center><a href='http://www.johnmerrells.com/wp-content/uploads/2008/05/winefindsilentsalesperson.jpg'><img src="http://www.johnmerrells.com/wp-content/uploads/2008/05/winefindsilentsalesperson.jpg" alt="Wine Find (tm) - The Silent Salesperson" title="Wine Find (tm) - The Silent Salesperson" width="252" height="300" class="alignnone size-medium wp-image-113" /></a></center></p>
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		<title>webmission08</title>
		<link>http://www.johnmerrells.com/2008/04/22/webmission08/</link>
		<comments>http://www.johnmerrells.com/2008/04/22/webmission08/#comments</comments>
		<pubDate>Tue, 22 Apr 2008 19:17:29 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>

		<guid isPermaLink="false">http://www.johnmerrells.com/?p=106</guid>
		<description><![CDATA[
In March last year I visited London and to start a conversation about &#8216;UK vs US&#8217; entrepreneurialism, and in a small way I helped pushed along this idea of a trade mission. 
Ideas are easy, execution is hard. Congratulations to the team that put this together:
Oli Barrett, Julia French, and Jim and Bron.
]]></description>
			<content:encoded><![CDATA[<p><center><a href='http://www.webmission08.com'><img src="http://www.johnmerrells.com/wp-content/uploads/2008/04/logo-webmission08.jpg" alt="" title="logo-webmission08" width="300" height="128" class="alignnone size-medium wp-image-105" /></a></center></p>
<p>In March last year I visited London and to start a <a href="http://www.johnmerrells.com/2007/03/13/an-entrepreneurial-conversation/">conversation about &#8216;UK vs US&#8217; entrepreneurialism</a>, and in a small way I helped pushed along this idea of a trade mission. </p>
<p>Ideas are easy, execution is hard. Congratulations to the team that put this together:<br />
<a href="http://www.olibarrett.co.uk/">Oli Barrett</a>, <a href="http://coveredco.com">Julia French</a>, and <a href="http://polecatting.com/">Jim and Bron</a>.</p>
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		<title>Worse things happen at zee.</title>
		<link>http://www.johnmerrells.com/2008/04/17/worse-things-happen-at-zee/</link>
		<comments>http://www.johnmerrells.com/2008/04/17/worse-things-happen-at-zee/#comments</comments>
		<pubDate>Thu, 17 Apr 2008 05:09:19 +0000</pubDate>
		<dc:creator>John</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>

		<guid isPermaLink="false">http://www.johnmerrells.com/?p=102</guid>
		<description><![CDATA[
Redefining search&#8230; with a red animated zebra?
http://www.redzee.com
The result of applying the &#8216;Cindy Crawford&#8217; test has her homepage at position 11 in the results. Not so good. 
]]></description>
			<content:encoded><![CDATA[<p><center><a href="http://www.redzee.com"><img src='/wp-content/logoredzee.jpg' alt='logo-redzee' /></a></center></p>
<p>Redefining search&#8230; with a red animated zebra?</p>
<p><a href="http://www.redzee.com">http://www.redzee.com</a></p>
<p>The result of applying the <a href="http://www.cindy.com/">&#8216;Cindy Crawford&#8217;</a> test has her homepage at position 11 in the results. Not so good. </p>
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